RSS FeedHospitals and Social Media
4 February 2010Tomorrow a few of us from The Medicus Firm are attending the winter conference for the Georgia Hospital Association’s GSHPSR, which is the Georgia Society of Hospital Physician Services and Recruiters.
One of the speakers in attendance will be an executive of Greystone.Net, a consulting firm that provides internet services to healthcare providers and facilities. Greystone.Net recently released an interesting study of hospitals and social media, according to FierceHealthcare.com
Here are a few of the higlights from the study which was conducted over two months from Greystone.Net’s panel of over 100 hospitals:
- Nine out of ten hospitals are involved in social media “to some degree.”
- One in three has a “formal” plan in place for social media
- Twitter, YouTube, and FaceBook are the most commonly used sites that hospitals are using to drive traffice to their systems’ website, with the ultimate goal of attracting new patients to the facility.
How is your facility or healthcare system utilizing social media? What level of success have you experienced as to driving traffic to your site, or patients to your facility or programs?
For more details about the study, read the full press release at FierceHealthcare.
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